The Australian Deer Association Inc (ADA) is a national hunting and deer conservation organisation established in 1969 specifically to promote our wild deer herds and recreational deer hunting. Australians would not enjoy the deer hunting opportunities that are, available today without the efforts of groups such as the ADA.

The ADA's members are dedicated to the retention of habitat for deer and other wildlife, the preservation and extension of public access to bushland and the management of deer as a recreational resource. ADA believes that the long-term welfare of the deer comes before short term interests of hunters and takes a strong stand against cruelty and irresponsible hunters. Ethical hunting is a condition of membership and all members must abide by the ADA's Code of Conduct.

ADA has a long history of deer research and conservation work, lobbies for access to hunting areas and increased hunting opportunity and conducts comprehensive hunter education programs, meetings and other activities. Amongst politicians, public servants and the general public ADA has a reputation for effective and constructive action. ADA has also injected a great deal of common sense into recent debates on animal welfare and green issues.